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June 07, 2011 11:09 AM

Microsoft Hits One Out of the Park with Windows 8 Start Screen

Windows IT Pro
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Last week, Microsoft unleashed a three-prong attack in which it revealed a major overhaul of the Windows UI, coming in next year's Windows 8 release. This includes a live appearance by Windows Head Honcho Steven Sinofsky at an industry conference, a professionally made video starring Microsoft UI Guru Jensen Harris, and a separate appearance at the Computex trade show in Taipei by Microsoft Hardware Lead Michael Angiulo.

Put simply, what Microsoft showed off was a shell, of sorts, which will sit on top of Windows 8, resembling the Windows Phone "Metro" UI, with colorful, dynamic tiles. It's called the Windows Start screen, is targeted at widescreen displays, and works equally well with traditional keyboard and mouse interfaces, kind of like Windows Media Center does today.

Windows-8-Start_0
Mock-up of my personalized Windows 8 Start screen (enlarge)


The Start screen has touched off a delicious and exciting debate over whether this UI is the single greatest innovation that Microsoft has ever created, or the single worst mistake in the company's history since Bob.

Well, I have a newsflash for you. This UI is genius. And while I understand that, for many of you, the knee-jerk reaction is to disagree, perhaps violently so, all I'm asking for is a little patience. Because I think I can explain why this UI, improbably, is perfect for just about any computing scenario you care to name.

Let's jump in.

First, to frame this discussion, at least admit that computing is suddenly evolving very rapidly. And whether you agree that Apple's iPad is a big deal or not, just know that the Cupertino company has in fact jumpstarted a new computing category, something that can and will exist alongside traditional desktop and notebook computers for the foreseeable future.

I've been saying since last year that these two product lines—iPads/tablets and PCs—will merge over time. That is, the iPad and its copy-cat followers are going to evolve "upmarket" in that they will pick up more and more traditional PC capabilities over time and lean less heavily on the consumption side of the usage fence. Meanwhile, PCs will evolve "downmarket" (not really, but it's unclear how else to say this) and pick up the best iPad functionality: A simpler UI. Instant resume and single-digit second boot times.

Conventional wisdom has it that Windows is too big and bloated to make sense on a highly-simplified, device-like tablet. Without getting into the details of why this is ludicrous, I'll just point you to Ed Bott's argument against this line of thinking, which boils down to reminding people about the deep componentization works that has occurred in Windows over the past few releases.

More important, I think, is the argument that Microsoft would never—will never—give up its greatest strength, a long-running tradition of backwards compatibility. Unlike Apple, which can aggressively junk aging technologies and products as it moves inexorably forward to The Next Big Thing (tm), Microsoft has approximately 1.2 billion users worldwide, and many of them are corporate customers who demand that today's products work with yesterday's. This thinking has guided Microsoft's OS design over the years, of course. And it's happening again in Windows 8.

But here's the thing. I and many others have also argued, endlessly, that it's not possible to have a single OS, let alone a single UI, that works equally well across all hardware types. I mean, how silly is it to think that Microsoft, or any company, could come up with one UI that works on phones, mini-slates, tablets and Tablet PCs, netbooks, notebooks, and Ultrabooks, desktop PCs, media center PCs in the living room, and—gasp!—even servers? It's ludicrous, right?

Wrong.

The Windows 8 Start screen is that UI. Here's why.


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Comments
  • ModernDislocation
    11 months ago
    Jun 07, 2011

    I like the Metro UI. I think it actually looks like it works better on wider screens (tablets/PCs) than on the phone where it was originally introduced.

    I do question the one OS for all devices approach that MS is taking though. Just because the same UI works across multiple devices doesn't mean the rest of the OS does as well. That said I don't know what MS's plans are when it comes to one OS fits all devices so they may have solved a lot of the issues that go along with that approach.

  • chuckb84
    11 months ago
    Jun 07, 2011

    So, Microsoft is putting "a shell of sorts" over top Wndows to try and make an interface that scales across phones, tablets, laptops and desktops, all in the name of continuing the "Windows everywhere" campaign that has failed everywhere outside the desktop.

    Well, perhaps this time it's different, but history is against them.

    In contrast, Apple is doing this with iCloud, "

    Were going to demote the PC and the Mac to just be a device just like an iPad, an iPhone or an iPod Touch. Were going to move the hub of your digital life to the cloud.

    As Cringley put it today,

    "Jobs is going to sacrifice the Macintosh in order to kill Windows. He isnt beating Windows, hes making Windows inconsequential."

    That's hyperbolic, but Jobs IS willing to put the Mac risk in order to put Windows at greater risk. Apple has demonstrated this risk taking time after time, while Microsoft is as Jobs puts "run by the sales guy" who won't EVER do anything to endanger the legacy cash cows. Thus, the long slow decline of Microsoft. Innovation is entirely secondary to preserving the Windows revenue stream.

  • StillLearnin
    11 months ago
    Jun 07, 2011

    I don't think it would be very hard to run WP7 in a virtual machine. Then you'd have access to all of the Apps too. This is just another step toward the cloud.

  • yoshipod
    11 months ago
    Jun 07, 2011

    This is certainly an interesting and innovative UI. I am not sold on it for desktops, but I may be wrong. I do have concerns about having two entirely different UIs will work when people move between the Metro UI and the Windows 7 UI.

    However, once again, Paul is jumping headfirst into this. Will this be another "I Heart Windows Phone 7" or "idud" comment? Time will tell.

  • R
    11 months ago
    Jun 07, 2011

    Time will be the judge of how well this new user interface works. There's no doubt it's radically different. I'll have to work with the new UI to decide for sure; don't know enough about it to make an informed decision yet.

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