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July 27, 2006 12:00 AM

Windows Live Spaces to Take on Social Networking Services

Windows IT Pro
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At Microsoft's annual Financial Analyst Meeting today, Kevin Johnson, co-president of the Platforms & Services Division, will reveal the next version of Microsoft's blogging service, which will be renamed from MSN Spaces to Windows Live Spaces. Windows Live Spaces will pick up MSN Spaces' blogging and photo sharing features and power Microsoft's drive into the social networking market currently dominated by My Space.

"Social networking services today are like the Wild West," Microsoft Product Manager Larry Grothaus told me during a recent briefing. "What we're doing is letting people start out with their inner ring of friends and then expand out."

What Microsoft is doing, essentially, is prepping a release of Windows Live Spaces that improves performance, increases integration, cobrands with other Windows Live services, and innovates social networking. Instead of users connecting to virtually anyone they find online, as is done today with most social networking services, Windows Live Spaces' users will start with access to people they know, then gain access to their friend's friends--given the right permissions--and branch out from there. "It's the way the real world works," says Moz Hussain, group product manager for MSN Spaces.

Windows Live Spaces will include several new UI features that will enable this scenario and help link the service to other Windows Live properties, such as Windows Live Messenger and Windows Live Mail. A new Friends Explorer will help users discover what's new with their friends and find other users with similar interests. The MSN Spaces UI is being dramatically overhauled with a pop-up Jewel menu (similar to the Jewel menu in Office 2007), an integrated search box, and richer themes. Windows Live Spaces can be extended with drag-and-drop gadgets--similar to those used on Live.com--that can provide almost any functionality imaginable.

So far, MSN Spaces has proven to be enormously popular. The service sports 123 million unique users, with roughly 3 million users visiting MSN Spaces every second. Users upload six million photos to the service every day, requiring 1TB of additional storage every nine days. To put these numbers in perspective, it took MSN Messenger six years to reach 160 million users: MSN Spaces will reach 130 million users in only 18 months.

Microsoft expects to ship Windows Live Spaces by mid-August. Windows Live Spaces will integrate with the current version of Windows Live Messenger and the recently released Windows Live Toolbar, which adds several interesting features to Microsoft Internet Explorer (IE), including new smart menus that detect phone numbers, addresses, and other useful information in Web pages and make it easier to interact with people. You can download Windows Live Toolbar now from the Windows Live Web site.

http://toolbar.live.com

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Comments
  • Rob
    6 years ago
    Aug 01, 2006

    IMO, this isn't about Mac vs. Windows; this is about a web service that a small group inside Microsoft is passionately building to serve a customer group that wants to connect online and is not served by the current offerings from MySpace, Facebook, et. al. Check-out http://thespacecraft.spaces.msn.com for more on what's here.

  • Stick
    6 years ago
    Jul 30, 2006

    lol.

    There's a few dozen in every crowd, isn't there?

  • bonch_my_nuts
    6 years ago
    Jul 29, 2006

    WHERE ARE MY FRUITY APPLES BONCH, I ASKED FOR THEM 43 SECONDS AGO. BY THE WAY, THE SILLY MAC FROZE AGAIN, AND IT WONT END THE STUPID CD PLAYER TASK. NO I DONT KNOW WHY, I WAS HAPPILY LISTENING TO SPICEWORLD, AND MY FAVOURITE GINGER SPICE WAS SINGING AWAY WHEN IT JUST FROZE! I AM UTTERLY ANNOYED, THAT WAS MY FAVOURITE CD AND NOW ITS GOING TO TAKE HOURS TO GET IT BACK. I CANT END THE STUPID TASK, I TRY TO FORCE QUIT BUT THE MAC WONT DO IT! EVEN IN WINDOWS YOU CAN END A PROCESS TREE AND RESTART EXPLORER! YOU CANT RESTART THE SILLY BILLY FINDER BONCH. ITS JUST SILLY. SILLY BILLY BONCH THE SILLY BILLY ADVICE TO BUY A SILLY BILLY MAC WAS JUST SILLY.

  • hey
    6 years ago
    Jul 28, 2006

    I do admin that the sarcasm was unnecessary. But I will say that bonch tends to bring out the worst in you.

    Now I don't agree that small and mid-size businesses avoid Windows. What are they using then? They certainly aren't using Macs, and they aren't using Linux, either (which of course would be a huge burden to an IT department). They still do use Windows. I don't consider my company a large company, but we do have about 100 employees, and for that type of company, you do need a small IT staff. Only the smallest of companies would need to outsource their IT staff.

    Patch Tuesday is not a big problem for me. It is a definable event that can be planned for. With the easy to set up and use WSUS server, I have been able to greatly automate the installation on my network. All software requires updates, and this makes it very easy to fix these. Once again, I can't see the Mac getting huge numbers until they start catering to the business world. How would you deploy patched effectively to a Mac or Linux environment? This is one area that MS shines, since, yeah, MS has a lot of experience :)

    And yes, they do need a sustainable infrastructure. That means being able to follow a roadmap and stick to it. Companies of any size do not want to upgrade their desktop OS every year. While Vista has certainly been a long and hard journey to wait for, as a company, I'd rather wait longer for an OS than not. Consider how long it takes some large corporations to update their software. Years sometimes. That is what actually makes a small company more adept at making these changes. I think in many cases the Mac people are forgetting that there is a whole corporate world out there, and their needs are different than a home or small business user.

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  • Lotsa
    6 years ago
    Jul 28, 2006

    "Corporations, you know, the thing that you want to be a part of when you grow up (to make lots of money so you can buy those expensive white boxes without the help of your parents), do not want a piece of software that they get charged for every year because of some incremental improvements. They need a sustatinable infrastructure."

    The sarcasm dripping from your voice is unnecessary. As you said, "you don't have to be so arrogant about it."

    As for corporations needing a "sustainable infrastructure," I would submit to you that many small- to medium-sized businesses avoid Windows due to the productivity losses from security issues and the need to either hire an IT person or pay through the nose for outside consulting. Larger corporations can hide that cost, which is substantial. Even such a small event as a "critical update" on Patch Tuesday can send some larger companies into a tailspin when they update their "sustainable infrastructure".

    You're right about bonch being overzealous, but you need to tone down your rhetoric as well, IMHO.


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